On December 7 th, the news showed that as of 24: 00 on December 6, 29.638 million consumers had purchased 45.85 million sets of eight categories of household appliances, driving sales of 201.97 billion yuan, of which sales of first-class energy-efficient products accounted for more than 90%.Guangming. com. The sales of household appliances in China exceeded 200 billion yuan. December 7, 2024.Among these brands, the sales revenue in the third quarter of this year was lower than that in the second quarter, except for a slight increase in Haier.
Specifically, Haier Zhijia's sales in the first three quarters were 68.98 billion yuan, 66.62 billion yuan and 67.4 billion yuan respectively; Hisense's household appliances were 23.49 billion yuan, 25.15 billion yuan and 21.94 billion yuan respectively; Gree Electric is 36.6 billion yuan, 63.7 billion yuan and 47.1 billion yuan respectively; Midea Group is 106.5 billion yuan, 111.6 billion yuan and 102.2 billion yuan respectively.It took 79 days for the national home appliance trade-in sales to exceed 100 billion yuan, and only 40 days from 100 billion yuan to 200 billion yuan, accelerating the release of updated consumption potential.Home appliance trade-in sales exceeded 200 billion
References:Home appliance trade-in sales exceeded 200 billionHome appliance trade-in sales exceeded 200 billion
Strategy guide 12-13
Strategy guide
12-13
Strategy guide 12-13